Ultimate Taste Challenge x Pepsi LAUNCH
Embarking on a 4 months national tour across Canada, Pepsi has decided to include Steel Space in a project like none other. One of Steel Space’s SP40’s and two SPLights will be transformed into tasting stations for the Ultimate Tasting Challenge! This distinctive tour is the biggest tasting challenge to ever take place in Canada, with the help of the unique tablet technology of Microsoft Surface Table 2 and their new extension system that keeps the box closed and air conditioned at all times! The tasting challenge works as follows: 5 clients at a time are allowed inside the air conditioned SP40, where each client registers on a tablet from the outside. Once registered, the clients are then given a registration card with all of their own information. They walk to one of the Microsoft Surface Tables where they deposit their cards on the screen. The Table will have processed the information from their card and will display their name and information on the Table, in addition to allowing them to try out the Ultimate Taste Challenge! The challenge then gives them the choice of which drink you want to try, and you then see which one lights up your taste buds! Once you’ve made your choice, you click on the Microsoft Surface Table to enter which drink you have preferred and your choice will then be sent to all the social networks you subscribe to! This is an amazing experience that everybody should be a part of, as it’ll help determine which one of these leading soda brands is the very best.
HIGHLIGHTS
- CUSTOM PULL OUT
- CUSTOMIZED ULTIMATE TASTE CHALLENGE TRUCK WITH STEEL SPACE
- MICROSOFT SURFACE TABLE SYSTEM + SAMSUNG TABLETS
- UNIQUE SP40 BUILT FOR THE ULTIMATE TASTE CHALLENGE CANADA
- AIR CONDITIONING INSIDE THE CONTAINER
- VIDEO BOOTH INTEGRATION
- LINKED TO SOCIAL NETWORKS (FACEBOOK, TWITTER)

















